Welcome to TWIB’s Weekly Top 10 Videos. This is a segment where we will be looking at some exceptional visuals from various acts from around the globe. The music video format has been around for decades and through the 90s and 2000s, it has really taken flight from multi-million budget music videos, to mid to low-budget videos with exceptional features. In this section, we will not discriminate but rather highlight some of the creative visuals that pop up on our radar.
Again, we promise to bring you the best from high to low budget, to animated to DIY and first and foremost, the most creative visuals we can source.
Read on the previous editions HERE.
Jackie Art – “Need 2”
Calgary, AB-born, London, UK-born rapper/songwriter Jackie Art shares his new single/video “Need 2”. The light-hearted track sees him embodying the true spirit of being creative and staying true to oneself regardless of what others do or think. The visual really taps into the theme with its entertaining and fun storyboarding that follows the rapper through different hilarious situations.
M-Dot x Kore (of EMS) – “Break” prod. by Gajos
Hard-working Boston-based veteran emcee M-Dot teams up with Kore (of EMS) for “Break”. Over the gritty and dark backdrop provided by Polish producer Gajos, the emcees dwell on the topic of addiction and how it’s so easy to fall into the deep end if care is not taken. The gloomy black-and-white visual was shot by Phillip Ledenyi in Munich, Germany. The single can be found on Ego and the Enemy 2: A Dissolute Paradise out now on all platforms and on collector’s edition splash-colored vinyl.
DAISY WORLD – “so it goes”
LA-based multi-faceted artist Daisy Hamel-Buffa aka DAISY WORLD shares the visuals for her single “so it goes”. The track is a collaboration between her and Albert Jairo Gordon who laces her with a smooth guitar backdrop. DAISY WORLD’s vocals sure shine through and is as commanding as a drill sergeant. The way she inflects and changes pitch effortlessly is remarkable and her profound songwriting is pretty solid as she digs deep into a past relationship and the dynamics of it. The visual here is quite stylish and uses a live performance style setting to capture her in a natural state.
The Plug x Stefflon Don x Swae Lee – “Run Through”
Culture connector/entrepreneur The Plug links with Stefflon Don and Swae Lee for the new single titled “Run Through”. The mellow jam produced by Diego Ave, LJay Currie and Anton Kuhl Jorgensen is underpinned by Swae’s distinct melodic runs followed by Stefflon’s sultry harmonies. The visual also accentuates the track with its stylish aesthetics, colour-coordinated scenes and performance style. The single is lifted from The Plug’s upcoming Plug Talks 2.
Daemon – “Credit Check”
St. Louis-based rapper Daemon shares the visuals for his new single “Credit Check”. The Trackstar The DJ-produced track has a dark and ominous vibe and is anchored by Daemon’s stylish choppy flow and bravado bars that remind us that he is not to play with. The song comes with the Digital Co-Op-directed music video is a cinematic affair ripe with dark motifs, ominous backdrops and performance shots.
K*Ners – “They Don’t Know”
K*Ners is holding down the fort in his hometown of Bristol as he drops “They Don’t Know”. The track uses a classic soundscape and sees the veteran rapper reminding listeners of his journey and the experiences in the game as an OG still earning more stripes on his uniform.
RYN SCOTT – “Little Things”
RYN SCOTT‘s latest release “Little Things” is a motivational track made up of anthemic soundscapes and fiery uplifting raps that center on chasing goals and achieving them with the spirit of a go-getter. The accompanying visual uses smooth cut scenes, seamless transitions and a lot of performance shots that capture his impassioned style.
Ute Lemper – “In My Flame”.
International singer/songwriter Ute Lemper shares the visuals for her single “In My Flame”. The mellow reflective tune is made up of sombre piano riffs and warm pads with hushed percussions underpinned by her lively vocal runs and expressive songwriting. The visual makes use of extensive performance shots with stop-motion animated backdrops and AI-created aesthetics that take listeners through different surreal landscapes and such.
NEHA – “Retail Therapy”
East Coast pop-rap phenom Neha caught her ears and eyes with “Retail Therapy”. The genre-bending tune sees her blending vivid and insightful lyricism with a pop aesthetic to match. Her lyrics are unapologetic and candid as she takes revenge on a cheating ex. Her seamless switch from rapping to singing is remarkable and quite brilliant. The visual follows her as she tears through her ex’s house and destroys his property while sipping on the finest wine and cognac money can buy.
Blxst – “Doin Yo Stuff”.
Grammy-nominated artist Blxst and South Central L.A. rapper Bino Rideaux help close out this week’s video list with their single “Doin Yo Stuff” lifted off the third installment of their collaborative project Sixtape 3. The track is a smooth cathcy tune made up of soothing melodies and summer vibes. The accompanying music video sees Blxst and Bino open a women’s gym, where high-energy workouts meet a club-like atmosphere. Infused with the same playful vibes from their beloved “Movie” video, their signature humour and charm shine between the effortless flows.