Japanese producer Sweet William shares his latest project titled Beat Theme, an instrumental project consisting of 14 solid beats. The producer makes use of a wide selection of sounds ranging from Japanese elements, jazz, and lo-fi sensibilities. The production here is seamless and each beat flows effortlessly along from start to finish. Although he handled the majority of the project by himself, on tracks like “Amaneki” and “Karakai” he teamed up with ambient folk artist Ichiko Aoba who adds a different touch into the mix.
In order to create a visual aesthetic to the album, Sweet William commissioned acclaimed illustrator Moeno Otsu who created a series of animated loops for each individual track – and the artist’s intention is for the body of work to be enjoyed as a whole.
Born in 1990 in Aichi Prefecture, he quickly gained a name for himself in the Japanese hip hop scene alongside Okinawan MC 唾奇 (Tsubaki) – with the release of their album ‘Jasmine’ in 2017, which quickly became revered by the community as a modern classic. La Blanka (2018) saw him collaborate with Tokyo based rapper Jinmenusagi but it was the instrumental versions of both albums that give the music global appeal, where his meticulous productions shine on their own.
Get “Beat Theme” on all DSPs here.