Los Angeles-based Georgia native SimplyRich is a software engineer turned musician who came to the city of Angels for work. After immersing himself in the city’s dynamic music scene, exploring different musical options and releasing a handful of EPs, it’s safe to say his trajectory has been on schedule. His latest release “BLOAT” is a collaboration with Diana Chow and it sees the rapper sharing his frustrations on the never-ending cycle this modern-day grind has subjected us to. Over the vibrant drum grooves, dark textures and cinematic pads, SimplyRich details his struggles with creating art, paying bills and intrusive thoughts that keep him awake.

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