All joints were not created equal. That’s why this one is not just fire but some blazing, two hundred acre ish. What drew me to this track initially was Roc Marciano – I mean, the dude is one of my favourite current MCs, no doubt about it. But honestly, I think that Innocent? is the one who burns the most.

The two have come together for ‘Time For Change’, the first creation from Innocent? on the hype campaign for his new album. The beat, provided by Alterbeats, is a scene setter, giving the feel of those moments in a cop show where the epic chase is on the cusp of happening, before Innocent? and Marciano become judge, jury and executioner sentencing whack MCs to the grave just how it should be. The duo stand accused of making dope music and unapologetically plead guilty. Dope stuff.

Brooklyn’s T.H.E.M. Recordings unveil their latest signee Innocent?, who kicks off the album campaign for his forthcoming Love It Or Hate It LP, with the visuals for the Roc Marciano assisted single “Time For Change.” Production for the single is supplied by France’s Alterbeats crew who blend triumphant horn stabs and hard drums alongside DJ Modesty’s scratch chorus that fuses quotables from M.O.P., and A.G. Directed by Donald Robinson Cole III, the video depicts both emcees swapping verses in front of various Manhattan backdrops as they declare their resolution to stop waiting for change and make it happen themselves. Love It Or Hate It is scheduled for an early third quarter 2013 release and is set to include guest appearances from label mate Mic Handz, Roc Marciano and Tha Rockness Monstah, among others. Let the trials of Innocent? vs. The People commence…

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