Rising UK rapper Cam Thomas is charting his own path in the industry with his style of introspective and thought-provoking music. His newest release titled “Never Easy” sees him collaborating with fellow emcee Issey Baby and together they deliver a master class in building confidence within oneself and the need for being resilient in these crazy times. Armed with his distinct vocal tone and fiery flow, Cam delivers an energetic performance ripe with relatable lyrics that show listeners the result of pure determination. Issey Baby closes the track out with his own perspective as well.

Stream “Never Easy” on SoundCloud, YouTube, .

Cam Thomas, a rising star in the British hip-hop scene, is establishing himself as a unique and compelling voice. Originally from the town of Milton Keynes, Cam’s music has garnered attention beyond his local community, including recognition from BBC Introducing on both local and national platforms. With his gift for introspective and thought-provoking lyricism, Cam tackles issues that resonate deeply with his audience, setting him apart in the genre. Growing up outside of London, Cam was heavily influenced by American hip-hop and spent much of his free time on the basketball court. Since his debut singles in 2020, Cam’s music has been on a steady upward trajectory. Songs like ’95 and 24 (My Final Thoughts) set the stage for his artistic breakthrough with EP Financial Times, and his fan base has continued to grow with each release. Cam’s honest approach, tireless work ethic, and unwavering ambition have earned him support from listeners worldwide, solidifying his status as a voice for the people. As a self-sufficient artist, Cam takes full control of all aspects of his career, from songwriting and recording to marketing and promotion. This hands-on approach grants him complete creative control and enables him to deliver an authentic experience to his fans. With the release of his debut album, ‘Redshirt,’ set for May 2023, Cam’s artistry is poised to captivate a wider audience and cement his position as one of the most distinctive and exciting voices in British hip-hop.

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