Welcome to TWIB’s Weekly Top 5 Videos. This is a segment where we will be looking at some exceptional visuals from various acts from around the globe. The music video format has been around for decades and through the 90s and 2000s, it has really taken flight from multi-million budget music videos, to mid to low-budget videos with exceptional features. In this section, we will not discriminate but rather highlight some of the creative visuals that pop up on our radar.

 

Apex Zero x Micall Parknsun – “You (On Love)”

 

Apex Zero and legendary UK Hip Hop beatmaker Micall Parknsun team up for “You (On Love)”, a heartfelt and reflective tune that serves as an open letter to Apex’s wife, family, Ancestors, The most high and his perspective regarding his artistry. Over Micall’s sombre and moody backdrop, Apex goes down memory lane while sharing his deepest emotions regarding love, family, spirituality and art.

The accompanying visuals continue in the same vein as his visual album ‘Drummer Warrior Storyteller’,  and it’s a follow-up to the last single “Seventh Dimension (On Perspective)”. It blends a myriad of images and clips that encapsulate Apex Zero’s life in totality. From family photos, home videos and motif-driven clips, viewers are afforded a short but concise glimpse into the man’s world.

 

 

 

Bryson Cole – “Who Do You Call?

Arlington, Texas,-based rapper/producer/songwriter Bryson Cole caught our ears and eyes with his new release titled “Who Do You Call? The track is heartfelt and sees Bryson reflecting on his life and growth from a kid to a man. The record is a blend of sounds but the insightful theme of self love, and vulnerability remains the same throughout. He also comes with befitting visuals that showcase his performance style.

 

 

 

 

Illa J – “Not Ever”.

Rapper/producer Illa J and UK singer Harleighblu team up for”Not Ever“. Over Illa J’s soul-hop production made up of lush synths, soft keys and a smooth head nodding groove, Harleighblu delivers a commanding vocal performance ripe with unapologetic and confident lyrics that warn us of the dangers of the side chick. The visual sure ramp things up with its cinematic and engaging storyboarding. We get to see both Illa J and Harleighblu doing their thing and a clip where she gives a certain individual a taste of his own medicine.

 

 

 

 

 

Tanner Agpoon – “Middle Kid”.

Emerging rapper Tanner Agpoon shows us the dynamics of being the “Middle Kid”. The track is as sombre as they come and showcases the laidback and unassuming flow and heartfelt lyrics. The visual was self-shot and made use of simple performance shots and slow-cut scenes.

 

Damez – “Contrary to Norm”

Damez takes us on a ride in his new release “Contrary to Norm”. The sombre tune sees Damez detailing the history of his family, from their move from Mississippi to Atlanta, Georgia where he grew up, and the life of his father—an Omega Psi-Phi fraternity member and Jackson State University graduate himself, whom Damez thanks for sticking by him despite his sexuality. Damez’s lyrics are candid and loaded as he gives listeners an unfiltered look into his life as a whole and how he manages to stay sane amidst the madness surrounding him. The visual is an engaging mix of performance shots spliced with clips that accentuate the theme of the song itself.

 

 

Killertunes – “SHY” (featuring Not3s and BZ)

 

On the back of recent collaborations with afrobeats legend Wizkid, and Latin music icon J Balvin, award-winning Nigerian producer, and songwriter Killertunes teams up with UK rap trailblazer NOT3S, and fast-rising South London artist BZ for this smooth jazz-infused track titled “SHY”.  Serving as the first single from his forthcoming sophomore album KillaXtra 2, “Shy” is a perfect fusion of UK rap and afropop music that reveals the new musical universe that Killertunes is exploring this year.

The visuals for the track show the trio doing their thing at the renowned Platoon7 studios in London.

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