Kendrick Lamar Collabs With Reebok To Encourage Peace Among Gangs

Kendrick Lamar continues his philanthropic philosophy with his latest endeavour. Collaborating with sports brand Reebok, the new Reebok Ventilators come with blue on the left shoe and red on the right with a tag reading ‘neutral’; a nod to the colours of notorious LA gangs Crips and Bloods, forcing them to come together as a promotion for peace. The trainers will cost well over $100 dollars though, but catch them on release on the 18th. See some images here.

Meanwhile watch his latest video for ‘Alright’.